Coles, a cornerstone of Australian retail, stands as a household name synonymous with quality and convenience. Serving millions of customers across the nation, Coles has established itself as a trusted provider of groceries, fresh produce, and everyday essentials.
Collaborating with Coles offers a unique opportunity to contribute to the enhancement of its digital experiences, impacting millions of consumers and shaping the future of retail in Australia.
Coles was my first client experience at the agency, giving me the chance to work with a brand that significantly impacts everyday life in Australia. This exciting opportunity meant that our agency’s work reached around 6.34 million households that shop at Coles across the country.
As a digital designer for Coles, I took on a range of responsibilities, including creating HTML assets, developing display suites, and producing social assets in both video and static formats. I also designed templated web assets and digital shopper screens. The thought of reaching millions of viewers nationwide was both exhilarating.
